May 30, 2016

Last week I wrote a post about artist websites and how they unintentionally can alienate potential visitors, maybe even turning away interested buyers.

This is part two of that post in which we dig a little deeper into the specifics of what a lot of artists' sites can do to improve their users' experiences. I've organized the highlights from most important to least, but all of them affect your exposure in varying degrees.

Due to the length of this article, I suggest opening each topic one by one or you can open them all here before beginning.

Invest in Yourself >>

Say "No" to "Welcome To My Website" >>

Don't Use Web Tricks >>

Don't Disable Right Click >>

Don't Use Frames >>

Use Clear, Familiar Navigation >>

Pages Prettier Than the Art >>

If you Use Images to Represent, Make Them Link >>

Circular Navigation/Make Sure Enlargements Enlarge >>

Mobile Compatibility >>

Source Code is MORE than Just SEO >>

It may seem like a lot of hassle to deal with, but the most important thing is you present yourself in a professional light and make it as easy as possible for buyers to connect with you. Anything you invest in that venture is worth every penny.

Categories: About the ArtObservations

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